John Minardi
Graphic Product
Berkeley, CA

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CANNED TOMATO SOUP

This was a design school project, but I still show it in the remote hope that someone will ask me to package their canned food product.

The project was a redesign of a generic food package. Rather than having an image of the product, I wondered what it would be like for a shopper to be confronted with images of angry, protesting tomatoes. Originally protesting soup itself, I modified it later to be organic tomatoes against pesticide use.